As the world grappled with the challenges brought about by the pandemic in 2020, people sought solace and comfort within the confines of their homes. Amidst the uncertainties, one thing became clear – the importance of creating inviting and functional outdoor living spaces. With a renewed focus on transforming their gardens and patios, consumers are now spending more time outdoors than ever before.
Recognizing this shift in consumer behavior, furniture retailers and interior designers have increasingly turned their attention to the outdoor furniture category. At the recent spring High Point Market, renowned furniture companies such as Hooker Furnishings and Universal Furniture unveiled their latest offerings in response to the growing demand for outdoor furnishings.
Although consumers are spending more time outdoors, their expectations for outdoor furniture have evolved. Gone are the days of traditional, uninspiring designs. Instead, companies are now showcasing colorful and vibrant options, blurring the lines between indoor and outdoor aesthetics. Lane Venture, for example, introduced the BeSpoke collection, providing consumers with customized choices for outdoor seating.
Innovation and versatility are also key themes in the latest outdoor furniture designs. Brown Jordan revitalized its iconic Walter Lamb rocker, incorporating new frame colors and durable polypropylene materials that offer both style and longevity. Danao, a contemporary outdoor furniture brand, made its debut at the High Point Market, expanding the range of options available to consumers.
Collaborations between furniture manufacturers and renowned designers have also given rise to stunning collections. Lane Venture’s collaboration with Celerie Kemble resulted in the Tracery collection, crafted with precision using extruded, poly-coated aluminum. Additionally, the Ares collection by Janus et Cie features elegant teak furniture with a weathered finish.
As consumers increasingly seek to create inviting outdoor spaces, the demand for diverse outdoor furniture options continues to grow. From teak lounges to sleek and modern designs, there is a wide range of choices to suit various styles and preferences. Universal Furniture, for instance, expanded its Coastal Living outdoor offering to cater to the evolving needs of consumers and capitalize on this growing trend.
With the enduring importance of outdoor living in the post-pandemic world, furniture companies are rising to the occasion, providing innovative and stylish solutions for consumers who are eager to embrace the trend. The increased focus on outdoor furniture is a testament to the resilience and adaptability of the industry, as it continues to meet the evolving demands and aspirations of homeowners worldwide.
FAQ Section
Q: What was the main shift in consumer behavior regarding outdoor space in 2020?
A: Consumers started to spend more time outdoors and recognized the importance of creating inviting and functional outdoor living spaces.
Q: How have furniture retailers and interior designers responded to this shift?
A: Furniture retailers and interior designers have increasingly focused on the outdoor furniture category, offering colorful and vibrant options that blur the lines between indoor and outdoor aesthetics.
Q: Can you provide an example of a furniture company that introduced customizable outdoor seating?
A: Lane Venture introduced the BeSpoke collection, which provides consumers with customized choices for outdoor seating.
Q: What themes are prevalent in the latest outdoor furniture designs?
A: Innovation and versatility are key themes, with companies incorporating new materials and colors into their designs.
Q: Are there any notable collaborations between furniture manufacturers and designers?
A: Yes, Lane Venture collaborated with Celerie Kemble to create the Tracery collection, while Janus et Cie introduced the Ares collection.
Q: What is the current trend in outdoor furniture options?
A: There is a wide range of choices available, from teak lounges to sleek and modern designs, catering to various styles and preferences.
Q: How are furniture companies adapting to the increased focus on outdoor living?
A: Furniture companies are providing innovative and stylish solutions to meet the evolving demands of consumers who are embracing the outdoor living trend.
Key Terms and Jargon:
– High Point Market: The High Point Market is a furniture trade show held biannually in High Point, North Carolina, where furniture retailers and interior designers showcase their products.
Related Links:
– Hooker Furnishings
– Universal Furniture
– Lane Venture
– Brown Jordan
– Danao
– Celerie Kemble
– Janus et Cie