Sales

Sales refers to the process of selling goods or services to customers in exchange for money or other compensation. It encompasses all activities involved in promoting and delivering products, including prospecting for potential customers, engaging with them to understand their needs, presenting products, negotiating terms, and closing transactions. The term also includes the strategies and techniques used by businesses to attract buyers, manage customer relationships, and drive revenue. Sales can occur through various channels, including in-person interactions, online platforms, and direct marketing efforts. The effectiveness of sales activities is often measured in terms of revenue generated and customer acquisition.